DX Brief — Retail
Digital transformation intelligence for retail leaders. Read weekly by 44,000+ executives at the companies shaping modern retail — including Target, Walmart, Nike, Starbucks, and Lowe’s.
What You Get as a Roundtable Sponsor
A complete thought leadership package that positions you as the trusted voice in retail transformation.
Lead 40-Minute Thought Leadership Conversation
Host a moderated discussion with practitioners from your target accounts on topics you help define.
10-Minute Networking Before & After
Exclusive face time with attendees and co-sponsors before and after the roundtable session.
Featured in 4 Newsletter Issues
One article per issue for 4 issues positioning you as the host guiding the roundtable conversation.
Spotlight Ad in Each Issue
Premium ad placement in all 4 newsletter issues surrounding your roundtable content.
Quarterly eMagazine Feature
Prominent placement in our "State of the Industry" eMagazine distributed to the full subscriber base.
Monthly Intelligence Report
Exclusive insights and themes surfaced from the private roundtable conversations, delivered monthly.
Who Reads DX Brief — Retail
44,000+ retail and brand executives driving digital transformation across every major retail vertical — from specialty and apparel to grocery, home improvement, and e-commerce.
Senior Decision-Makers — VP & Above
26,603Over 60% of subscribers hold VP-level titles or higher — the executives who approve technology investments, sign SI engagements, and set digital transformation strategy. This includes 7,200 C-suite executives, 8,850 Presidents, and 2,655 VPs.
Operational Leaders — Directors, Managers & Specialists
17,363Directors of Digital, Heads of E-commerce, Store Operations Managers — the people who evaluate vendors, run RFPs, and champion new technology internally. They’re the ones who bring recommendations to the C-suite.
The Full Retail Ecosystem
Subscribers span every major retail vertical — from fashion and grocery to home improvement and e-commerce
The breadth of retail verticals — from fashion to grocery to luxury — means sponsors can target specific sub-segments or reach the full retail ecosystem in a single placement.
How Senior Is Our Audience
Subscriber distribution by title and seniority
The top four seniority tiers each represent 16–24% of the audience, giving sponsors balanced reach across the entire decision-making chain — from Directors who evaluate to C-suite who approve.
What Our Subscribers Do
Functional areas across the audience
The high ‘General Management’ and ‘Other’ concentration reflects that the majority of subscribers are retail executives, store owners, and brand leaders whose roles span the entire business — from merchandising and store operations to digital strategy.
Senior Decision-Makers by Retail Vertical × Seniority
Where the most senior executives in our audience work — and what level they hold
| Company Type | C-Suite | Board / Owner | President | EVP / SVP | VP | Director / Head |
|---|---|---|---|---|---|---|
| Specialty / Apparel / Fashion | 1,238 | 900 | 1,873 | 205 | 546 | 1,852 |
| Retailer — Other | 1,108 | 1,129 | 1,189 | 54 | 257 | 1,428 |
| Brand / CPG | 1,050 | 513 | 1,372 | 136 | 552 | 1,348 |
| Dept Store / Mass Merchant | 259 | 1,818 | 729 | 85 | 245 | 1,271 |
| Home / Hardware / DIY | 579 | 644 | 840 | 38 | 207 | 875 |
| Grocery / Supermarket | 428 | 800 | 563 | 28 | 129 | 1,179 |
| E-commerce / DTC | 657 | 405 | 462 | 50 | 229 | 813 |
| Other | 763 | 403 | 533 | 19 | 126 | 531 |
| Convenience / Drug / Dollar | 193 | 170 | 303 | 25 | 58 | 510 |
| Retail Tech / SaaS | 311 | 73 | 212 | 11 | 115 | 223 |
Top 20 Companies by Subscriber Count
The biggest names in retail — all reading every week.
Why Sponsors Choose DX Brief — Retail
The Retail Power List
Target, Walmart, Nike, Starbucks, Lowe’s, Macy’s, Best Buy, Home Depot, Nordstrom, Costco — our subscriber list reads like the Fortune 500 retail index. These are the companies making multi-million dollar technology and SI investments every quarter.
Every Level of the Buying Committee
Unlike newsletters skewed toward C-suite or entry-level, DX Brief reaches the full decision-making chain almost evenly: 7,200 C-suite, 8,850 Presidents, 10,700 Directors, and 5,400 Managers. Your message reaches the person who approves the budget AND the person who runs the RFP.
Every Retail Vertical, One Placement
Fashion, grocery, home improvement, department stores, e-commerce, CPG, luxury, convenience — 44,000+ subscribers across every major retail sub-sector. Whether you specialize in one vertical or serve them all, your audience is here.
Ready to Reach 44,000+ Retail Decision-Makers?
See which sponsorship categories are available for DX Brief — Retail and how the roundtable model works.